Season of Sparkles – Business Members

Uptown Saint John BIA helps make Uptown Sparkle by organizing many festive initiatives & event during November & December.

Uptown in Your Town Delivery Service

This is a free delivery service for all Uptown Saint John business’ retail products provided by the Uptown Saint John BIA starting mid-November until late December (with a short break around Uptown Sparkles). Click the link to learn more & sign up for this program. 

Uptown Sparkles

We encourage all Uptown Saint John BIA business members to join us for Uptown Sparkles! 

Click here to go to our Fall/Winter seasonal guide to learn more about the night from an Uptown business perspective. 

Click below to go to the Uptown Sparkles information page for the public. 

Gingerbread Trail

Many Uptown businesses feature gingerbread creations each December. Visitors love exploring the Gingerbread Trail which is organized by the Ginger Agency. 

Click here to go to our Fall/Winter seasonal guide to learn more about how to sign up as a business  participant. 

Click below to go to the Gingerbread Trail information page for the public.