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TripAdvisor has become one of the most powerful websites in the tourism sector. It provides a vehicle for customers and operators to directly interact like no other tool out there in the world. TIANB is pleased to have Jim Brody deliver a presentation on this powerful website. Brody heads up destination marketing outreach efforts for TripAdvisor.
With over fifteen years' experience working with DMOs in the broadcast and internet arenas, Jim developed the DMO program for TripAdvisor. He currently works with hundreds of organizations from all over the world, ranging from small towns to whole countries. He specializes in helping his clients navigate and effectively utilize both TripAdvisor and other social and user-generated content sites. This could well be the most important session you attend this year!!
With a passion for teaching and an entrepreneurial spirit, Kerry Anne MacDougall began Insight Marketing, a Marketing and Strategic Planning firm, in 2009. Having since had the opportunity to work with many business leaders throughout Atlantic Canada, Kerry Anne's clear, insightful and downright honest approach to all things marketing are motivating business leaders everywhere to think big.
Social media is an influential marketing tool but how do you keep up and still have time to run your business? The answer is to make it an integrated part of your overall marketing efforts. Join Kerry Anne MacDougall as she explores how to make the most of social media, get more out of your advertising dollars and drive more people to your website.
For more information, call toll free 1-800-668-5313, visit our website at www.tianb.com